ConsumerBase Selects Aggressive List Management

 

ConsumerBase Selects Aggressive List Management

EVANSTON, IL (PRWEB) November 12, 2005 -- ConsumerBase has chosen Aggressive List Management (ALM) of Barrington, IL to manage its Online Responder Files the company announced today. The contract will be ongoing; terms of the deal were not immediately available.

ConsumerBase enlisted a partner to position and market the Responder Files to end-users—typically direct marketers looking for precise consumer attributes. According to Rich Barclay, President of ConsumerBase’s Data division, ALM was chosen because of its experience in working with the types of files for which ConsumerBase sought administration. Those files track consumer attributes such as individuals who exercise regularly, contribute to charities or have responded to online travel offers in the past.

Barclay stated, “I am confident that ALM will do an exceptional job in managing these files. We have a history of success with them and know them to be reliable and resourceful.”

Robin Bork, Vice President of Business Development for ALM added, “ConsumerBase is a valued client and we will continue to do our best to meet and exceed their expectations.”

Aggressive List Management will assume management and marketing of the data segments immediately.

About ConsumerBase
ConsumerBase is a multi-channel e-marketing agency with clients in North America and the United Kingdom. Operating from offices in Chicago and London, ConsumerBase offers integrated marketing solutions through behavior-enhanced consumer data, proprietary websites and digital marketing services that include Search Engine Marketing and Banners. For more information, visit www.consumerbase.com or call 877 440-3282 in the U.S. and 0207 292 8200 in the U.K

About Aggressive List Management
Aggressive List Management (ALM) provides list administration and brokerage services on behalf of its clients in the data compilation and direct marketing industries. Headquartered in Barrington, IL, ALM has been in the list management industry since 1983. For more information call (847) 304-4030.

Contact
Anthony Harvath, Director of Public Relations, ConsumerBase (847) 866-9600 Ext. 105 or aharvath@consumerbase.com

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Press Contact: Anthony Harvath
Company Name: CONSUMERBASE
Email: aharvath@consumerbase.com
Phone: 847 866-9600
Website: