Fear and Loathing of Sales Training

Cincom’s Expert Access Presents the Fear and Loathing of Sales Training

 

03-29-2006  - (openPR) - Cincom’s Expert Access Presents “The Fear and Loathing of Sales Training”. Cincom's award-winning Expert Access e-zine presents best-selling author Dave Stein’s latest thought leadership paper titled, “The Fear and Loathing of Sales Training.” The paper is a must-read for any person or organization struggling with success in the complex sales environment. It includes current research into;

 

• Why many organizations don’t invest in sales training
• The challenge of sales training in today’s complex sales environment
• The case for sales training

 

Also included in the paper is a thirty day free guest membership to the ES Research Group. It entitles the reader to online access to samples of ESR/Insight, (2- to 3-page online expert, premium-value, commentary-style, articles posted weekly) and research and analysis briefs.

 

What Is Cincom's Expert Access?

 

Cincom's Expert Access is a free, award-winning biweekly e-publication with approximately 135,,000 subscribers in 49 countries, Expert Access provides relevant, concise, objective information, sometimes in an irreverent, humorous manner, to help readers do their jobs better, become aware of new ideas, products, services or occasionally have a B2B laugh.

 

Why Is Cincom's Expert Access E-zine Different?

 

Cincom, in addition to its vast internal technology expert base, has recruited and partnered with some truly brilliant and forward-thinking technology analysts to participate in its "Ask the Expert" program. One of the unique aspects of Expert Access is the ability for subscribers to ask "experts" for feedback/answers to questions revolving around innovative business strategies and technologies. Some of the truly visionary and world-class technology, marketing, and sales experts that have contributed include:

 

• Marc Seifer, Author of “Wizard; The Life and Times of Nikola Tesla (interview with Expert Access on 4-11-2006)

 

•Elliot McGucken, author, poet, artistic entrepreneur and founder of the "Jolly Roger," a web portal hailed as the "Flagship of the Renaissance"

 

• Dave Stein, best-selling business author of "How Winners Sell" and founder of ES Research

 

• Al Ries, author of "The Fall of Advertising and the Rise of PR"

 

• Skip Press, author of more than 20 books including "How to Write What You Want and Sell What You Write"

 

• Dr David Abshire, Center for the Presidency

 

• Dr. Paul Pearsall, international best-selling author of "The Beethoven Factor"

 

• David Meerman Scott, author of "Cashing In With Content"

 

• JoAnna Brandi, customer loyalty expert and customer retention maven

 

• Ken Sutherland, creative impresario and the music behind the film "Savannah Smiles"

 

•Louis Columbus, former senior analyst at AMR Research, and currently Cincom Senior Manufacturing Business Consultant and weekly columnist for CRMBuyer.com and Informit.com

 

•Lou Washington, Cincom's mainframe master of MIPS

 

• Dale Wolf, senior marketing manager at Cincom, managing editor of the Simplicity Blog and author/publisher of the Context Rules Marketing Blog

 

• James Robertson, Smalltalk wiki and blog guru

 

• Marsha Friedman, President of Event Management Services

 

• Bob Fitzgerald, Director of China Operations, Cincom

 

• Dana VanDen Heuvel, Director of Business Development for Pheedo

 

About Cincom

 

For nearly 40 years, Cincom has delivered innovative software and services that enable thousands of clients worldwide to simplify complex business processes. We empower our clients to outperform their competition by providing ways to increase revenue, control cost, minimize risk and achieve rapid ROI.

 

Cincom serves thousands of clients on six continents including BMW, Citibank, Boeing, Northwestern Mutual, Federal Express, Ericsson, Penn State University, Milacron Manufacturing, Siemens, Rockwell Automation, and Trane.

 

For more information about Cincom's products and services, contact Cincom at 1-800-2CINCOM (USA only), send an e-mail to info@cincom.com, or visit the company's website at www.cincom.com

Prof Prods Production Machine To Proceed Progressivly

Factory Net: E-mails On The Production Machine

 

Press Release by: Dr.-Ing. K. Brankamp System Prozessautomation GmbH 

 

03-29-2006 04:25 pm - CEST - (openPR) - When is manufacturing finally going online? Materials management systems, e-mail communications, customer relationship management – computer networking has revolutionised business processes in many areas. However, it is generally a different story when it comes to the production side. Yet it offers massive potential for industrial companies. Particularly in Germany, this opportunity needs to be seized quickly.

 

By Prof. Dr.-Ing. Klaus Brankamp

 

The intensive use of EDP systems has transformed the world of work in offices all over the world. Internet searches, online orders, and e-mail in particular, have long become an essential part of everyday life in the office. The computer is assisting in opening up opportunities for growth and savings which even optimistic experts would not have thought possible. The speed of many processes has also increased radically. Order today, deliver tomorrow – a principle which now applies equally to books and to complex components for the automotive industry.

 

In view of this, it is all the more astonishing that networking in most companies stops at precisely the point where the actual process of value-added begins in industry: when it comes to manufacturing. Let me give but one key ratio to support this observation: whereas you can find a computer in over 90 per cent of German offices, overall only 53 per cent of employees in industrial companies use a PC frequently. In other words, if you are working on the production side generally you will be working offline.

 

Admittedly, it feels as if you are being transported against your will back to the early 1990s as you argue the case that it is high time for manufacturing to be linked in to the internet and/or intranet. Back then, people with mobile phones who were seen using them in public were often greeted with a shake of the head from many of those passing by. It was practically the same when it came to the internet. What’s the point of e-mails? After all, you’ve still got the regular mail.

 

The rest is history. And it is simply a realistic forecast to suggest that, once manufacturing finally goes online, it will similarly develop a dynamic all of its own, with developments which to some extent cannot yet be predicted. It is set to develop in much the same way as the incredibly fast integration and spread of mobile telephony and the internet into all areas of our daily life.

 

Ultimately, every experience of practice in industry demonstrates more than clearly already that consistent networking, known as Factory Net, can enable production flows to be further accelerated, costs to be reduced and customer services optimised. With this, there is a particular critical advantage in the transparency of networked manufacturing. For example the works manager can use the network to monitor how many parts a machine has already manufactured and when the order in progress will be completed. This enables him to have an optimal assessment of existing production capacities, on the basis of real-time data. This in turn allows idle times and production bottlenecks to be minimised.

 

If all machines and production halls are linked with one another via a common database, then raw materials management can be optimised with ease. The supervisor can see from his workstation which machine still has how many raw parts available and when it will need resupplying. Even ordering processes can be automated, in a further stage.

 

Professional management of service intervals or repair work can be delivered more easily using Factory Net. Many machine manufacturers are already offering a remote maintenance option. The technician can then access the defective machine via the internet or using what is known as a P-to-P connection. Some problems can thus be resolved without a service team deployment. If the technician does need to come on call-out, he has the advantage of already being familiar with the problem and thus being prepared accordingly. Downtimes and maintenance costs can be reduced to a minimum in this way. In a world of increasingly strong competition, this is a critical advantage.

 

Factory Net also allows you to significantly simplify day-to-day processes which are essential for production management. A good example of this is recording the volumes produced. In many companies, the operator still writes down the number of parts produced on a slip of paper and hands this in to the production manager. He then has to enter the figures for all the machines laboriously onto the PC. Not only is this very time-consuming, but it can lead to inaccurate data if the handwriting is illegible or if there are keying errors – and the associated risks are difficult to guard against.

 

Using Factory Net, the volumes produced can be recorded on the machine entirely automatically, and summarised immediately into comprehensive overview tables to be used in production management. A system which has already proven itself in practice in terms of offering this kind of performance is the BRANKAMP eR5 ProductionMonitoring tool. It even enables key production data to be downloaded via a secure internet connection and a standard internet browser from anywhere in the world - for example, during an on-site customer presentation. But the customer also benefits in his day-to-day operations: capacities and delivery dates can be calculated in the shortest of times, and with a degree of accuracy not possible before. In the fierce competition for orders, that can be a critical advantage.

 

Unlike in the 1970s, when the notion of networked manufacturing first excited engineers, Factory Net is no longer just a theoretical concept which still needs to be realised. The applications and technologies are available today, and are already being used by innovative companies such as the forming and shaping company Vosseler Umformtechnik. As the pioneer and global market leader in ProcessMonitoring systems (sensor-based measurement systems for machines), BRANKAMP will be exhibiting Factory Net in use at the “wire” trade fair in Düsseldorf. The next step in “eVolution” will soon be upon us, and companies which react quickly will secure clear market advantages. To give an example: networking manufacturing will trigger a revolution and reconfiguration of operations – just as we have seen in office practices.

 

***

 

About the author: Prof. Dr.-Ing. Klaus Brankamp is the founder and Managing Director of BRANKAMP System Prozessautomation GmbH. The company, based in Erkrath near Düsseldorf, is a pioneer and global market leader in ProcessMonitoring systems. At manufacturing sites around the world, roughly 50,000 BRANKAMP applications are in use. AT EMO in Hanover, the company will exhibit Factory Net in operation at its stand. Prof. Dr.-Ing. Brankamp also lectures at RWTH Aachen on "Planning and development of new products”, and is the author of several specialist works.

 

Dr.-Ing. K. Brankamp System Prozessautomation GmbH
Max-Planck-Straße 9
40699 Erkrath
Tel.: 0211/ 25 07 60
Fax: 0211/ 20 84 02
E-Mail: bpd@brankamp.com
Web: www.brankamp.com

 

Press contact:
enterpress
Fichtenstraße 75
40233 Düsseldorf
Germany
phone: +49-211-9896096
fax: +49-211-9896096
e-mail: kordts@enterpress.de
web: www.enterpress.de

Writer Suspicious of Special Business Week Magazine

Business Week Magazine

 

by Larry Dobrow, Tuesday, March 28, 2006
I'M INHERENTLY SUSPICIOUS OF any magazine issue (not to mention any sale, sauce or sitcom episode) that bills itself as "special." Take the April 3 BusinessWeek: if it's truly special, does that mean that the issues preceding it, which lacked comparable cover braggadocio, were ordinary? Is it so darn special that the issues following it will cower in its imposing shadow, relegated to treading water in its furious wake? I can only imagine the pressure that the mag's staffers must be feeling today as they rush to close the April 10 edition--which, absent the front-page designation of "special," will be perceived as decent at best. Labels can be so hurtful.

 

I'll leave the question of whether the April 3 BusinessWeek attains specialness (specialitude? specialistasticity?) to the marketing wonks who tagged it as such. Instead, I'll wonder aloud how a single publication can alternate between some of the smartest content to be found in any magazine--business or otherwise--and items that would be deemed too lower-middlebrow for a college newspaper. In the simplest terms, this is what happens when a high-thinking magazine attempts to perk itself up for consumption by dullards.

 

Take the "BusinessWeek Fifty" cover feature on the corporate world's top performers, as determined by a formula that takes into account everything from sales and earnings growth to inseam measurements. It's a catchy editorial gimmick, sure, but one to which Fortune long ago laid its claim. It doesn't help that the accompanying featurettes on a handful of the ranked companies (yet another rapturous paean to Apple, a Goldman Sachs primer that sheds no light on the firm's tactics) elicit little more than shrugs.

 

Then there are the items which must have found their way into the issue via some kind of production snafu. Extending an olive branch to business folk who don't read newspapers, watch TV or leave the house, BW breaks the story that banks are no longer relying on Mr. Coffee giveaways to lure new customers. Al Jazeera International's difficulty in securing distribution from U.S. cable and satellite providers is presented as somewhat of a surprise--how could it be anything else, given Joe Topeka's stated preference for an I-spit-on-your-value-system counterpart to American Idol? And apparently those "free Wal-Mart gift certificate!" e-mails aren't real. Next they'll tell us that the Tooth Fairy isn't really married to Fiona Apple.

 

On the plus side of the ledger, BW still boasts a smattering of magazinedom's sharpest regular columns, including Stephen H. Wildstrom's "Technology & You" deconstructions and Jon Fine's arch "MediaCentric" dispatches on marketing and media. The mag handles workplace and related issues with aplomb, as witnessed by the you-are-there report from a Seagate corporate retreat in New Zealand.

 

Given the U.S.-first thrust of so many magazines and newspaper business sections, BW impresses with its global wingspan. In the April 3 issue alone, we learn that Adidas and Nike are waging some kind of apparel warfare on one another in advance of the upcoming World Cup, that there aren't enough lawyers in Japan and that the Germans like eBay almost as much as they do David Hasselhoff. Each of the stories teems with anecdotal flair and pointed analysis, as opposed to canned bleats from the usual slate of talking heads.

 

Additionally, BW's design transcends the USA Today-ish murk in which its mass-market competitors find themselves bogged. While sidebars flourish like hothouse flowers, the mag complements them with decidedly arty touches: a mining concern's CEO posed in front of old photos of workers, an illustration of a CEO striding confidently atop a stock-market-graph dealie.

 

As has been noted before in this space, I hate stupid people and publications that pander to them. So I guess it saddens me when a venerable title like Business Week temporarily lets down its guard, weighing down an otherwise lean editorial mix with fluff about "culinary travel" and waterproof, genetically modified super-dungarees. Last I checked, there were one or two lifestyle magazines on the ol' rack; BW would clearly be better served by leaving the pap to those purveyors of low thought and getting back to, uh, business.

 

Larry Dobrow is a Contributing Writer.

 

Magazine Rack for Tuesday, March 28, 2006: http://publications.mediapost.com
 
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Helpful List of Tax Credits And Tax Deductions

Top Ten Credits/Deductions That May Save You Tax Dollars 
 
Appleton, WI  54912-8002   -  March 28 2006 – As our parents used to tell us when we were young, “Every little bit helps.” Of course, they were referring to putting money in the piggy bank, but the sage advice can also apply to saving money on your tax returns. Here is a quick list of tax credits and deductions to check out before sending in your tax return so you don’t miss any opportunities to save.

 

1) Earned Income Tax Credit (EITC) – This credit applies to low-income, employed individuals and families. The credit is based on income and family size, and if the EITC amount exceeds the owed amount, it may result in a refund for those who qualify.

 

2) Child and Dependent Care Credit – This credit is for care expenses for children under age 13 or for a disabled spouse or dependent, so that a taxpayer can go to work. It is subject to limitations.

 

3) Child Tax Credit – The maximum amount of this credit is $1,000 for each qualifying child and can be used in combination with the Child and Dependent Care Credit.

 

4) Adoption Credit – If you are an adoptive parent, you may be eligible for a credit of up to $10,630 of qualifying expenses for a qualifying child. For special needs children, you do not need to meet the qualifying expense criteria.

 

5) Educator Expense Deduction – Those who are employed as educators through grade 12 and teach at least 900 hours in a year may receive a deduction for up to $250 for unreimbursed expenses used for the sake of the children.

 

6) Education Credits – Two credits are available for those who pay higher education costs – the Hope Credit and the Lifetime Learning Credit. The Hope is for payment of the first two years of tuition for eligible students you claim on your tax return, and Lifetime Learning is for all post-secondary education tuition for an unlimited number of years. Taxpayers cannot claim both credits for the same student in one tax year, and the credit can be claimed only on the return declaring the student as a dependent.

 

7) Medical and Dental Deductions – Qualified expenses for all of your claimed dependents (including any dependents deceased during the tax year) count toward your eligible deduction. Eligible expenses include insurance premiums, uninsured medical expenses, treatments not covered by insurance, travel for medical care, medically necessary equipment, and more.

 

8) Health Coverage Tax Credit – This new tax credit can pay up to two-thirds of health plan premiums for individuals who lost their jobs due to the effects of international trade and meet certain criteria, and those who receive benefits from the Pension Benefit Guaranty Corporation (PBGC) and are at least 55 years old.

 

9) Credit for the Elderly and Disabled – If you are a U.S. citizen or resident age 65 or older, and retired on permanent and total disability, look into this credit.

 

10) Retirement Savings Contribution – For those with qualified retirement savings contributions including traditional IRAs, Roth IRAs, SEPs, or SIMPLE plans, a percentage of contributions may help you save on your taxes. Taxpayers who are at least age 18 at year-end, not a student or claimed on someone else’s tax return as a dependent, are eligible for this credit if income is below a specified amount. FYI, you can still contribute to an IRS for 2005 up until April 17, 2006.

 

If all of these credits and deductions have you scratching your head in confusion, don’t worry. A reputable tax preparer can help, often for little more than the cost of tax software and the charge for e-filing, plus you don’t have to do the work! Professional tax preparers are experts who keep up-to-date year-round on tax law changes. They can save you time and offer insight on how to use the tax breaks available to you. To find a professional tax preparer, look to NATP. NATP maintains a listing of professionals in your area at www.taxprofessionals.com.

 

To receive a FREE brochure on how to find a tax preparer, visit the NATP Press Room at www.natptax.com and download a copy of NATP’s “Finding the Right Tax Preparer” brochure.

 

Members of the National Association of Tax Professionals (NATP) assist over eight million taxpayers with tax preparation and planning. NATP is a nonprofit professional association founded in 1979 and provides professional education, tax research, and products to its members. The national headquarters, located in Appleton, WI, employs 43 professionals and 25 instructors.

 

NATP exists to serve professionals who work in all areas of tax practice and has more than 17,500 members nationwide. Members include individual tax preparers, enrolled agents, certified public accountants, accountants, attorneys, and financial planners. The average NATP member has been in the tax business for over 20 years and holds a tax/financial designation or a college degree. Learn more at www.natptax.com.

 

Would you like a photo to accompany this article? Visit NATP’s press room: http://www.natptax.com/press_room_photos.html.

 

# # end # # 
 
Char De Coster (cdecoster@natptax.com)
Copywriter / Communications Editor
National Association of Tax Professionals (NATP)
720 Association Drive, PO Box 8002
Appleton, WI   54912-8002
Phone : 800.558.3402 ext. 1172
Fax : 920.968.7472 

Waiting Room Patients Targeted In Sick Scheme

VISI Networks Teams with LabCorp(R) to Launch LabCorp Health Network; A Direct-to-Patient Digital Signage Network for LabCorp's Patient Service Centers Nationwide
 
LabCorp Health Network (LHN) - a direct-to-patient digital signage network for LabCorp's Patient Service Centers - is a customized channel of healthcare information specifically designed to provide patients using LabCorp's patient service centers a comfortable waiting environment through the delivery of quality commercial, educational, informational and entertainment segments via an internet driven, nationally networked narrowcast system. (Photo: Business Wire)

 

ORLANDO, Fla.--(BUSINESS WIRE)--March 28, 2006--VISI Networks and Laboratory Corporation of America(R) Holdings (LabCorp(R)) (NYSE:LH), a leading, national provider of diagnostic services and a pioneer in new diagnostic technologies, have teamed to create the LabCorp Health Network - a direct-to-patient digital signage network for LabCorp's Patient Service Centers.

 

The LabCorp Health Network (LHN) is a customized channel of healthcare information specifically designed to provide patients using LabCorp's patient service centers a comfortable waiting environment through the delivery of quality commercial, educational, informational and entertainment segments via an internet driven, nationally networked narrowcast system. Presented on large, flat-panel screens installed in LabCorp's Patient Service Centers, LHN provides an opportunity for advertisers and content partners to reach a health conscious audience with known demographic and statistical data.

 

"Through the LabCorp Health Network, we are providing a dynamic channel to educate patients and visitors as to the latest testing procedures and preventive measures they can take to lead happier and healthier lives," said Joseph Erhart, CEO of VISI Networks.

 

"We are extremely excited about this network. This private channel represents an opportunity for LabCorp and their content partners to reach a sizeable health conscious audience with relevant messaging that connects directly with their customer base in a way that was previously impossible," said Michael Erhart, VP of Business Development for VISI Networks. "By being able to deliver messages directly to real patients - ensuring they receive the most up-to-date information in a timely manner - this narrowcast network establishes itself as a superior alternative to traditional media."

 

Currently, the LabCorp Health Network can be found in over 300 of LabCorp's more than 1,300 Patient Service Centers in the U.S.

 

About VISI Networks

 

Founded by nationally recognized wayfinding and signage information display system expert Joseph Erhart, VISI Networks develops proprietary network information display systems capable of delivering high-impact digital multimedia messages to targeted consumers. VISI Networks has tested their infrastructure with networks in Florida Hospital Critical Care Centers, SunTrust Bank and Orlando-Sanford International Airport. To learn more about VISI Networks, visit www.VISInetworks.com.

 

About LabCorp(R)

 

Laboratory Corporation of America(R) Holdings, a S&P 500 company with an investment-grade credit rating, is a pioneer in commercializing new diagnostic technologies and the first in its industry to embrace genomic testing. With annual revenues of $3.3 billion in 2005, approximately 24,000 employees nationwide, and more than 220,000 clients, LabCorp offers clinical assays ranging from routine blood analyses to HIV and genomic testing. LabCorp combines its expertise in innovative clinical testing technology with its Centers of Excellence: The Center for Molecular Biology and Pathology, in Research Triangle Park, NC; National Genetics Institute, Inc. in Los Angeles, CA; ViroMed Laboratories, Inc. based in Minneapolis, MN; The Center for Esoteric Testing in Burlington, NC; DIANON Systems, Inc. based in Stratford, CT, US LABS based in Irvine, CA, and Esoterix and its Colorado Coagulation, Endocrine Sciences, and Cytometry Associates laboratories. LabCorp clients include physicians, government agencies, managed care organizations, hospitals, clinical labs, and pharmaceutical companies. To learn more about LabCorp, visit www.LabCorp.com.

 

Contacts
Media Contacts
Tier 1 Public Relations
Dan Dyer, 513-478-7818
ddyer@tier1pr.com
or
LabCorp
Pam Sherry, 336-436-4855
sherryp@labcorp.com
OR
Advertising Contact
VISI Networks Inc.
Jenny Sue Rhoades, 407-566-1437
jennysue@visinetworks.comAt A Glance
VISI Networks
Source: via Business Wire
Updated  03/24/2006  by company 

---

[Editor's comments: Great. Now when I have to see a doctor I can look forward to having my desperate-for-a-distraction mind feed commercial messages not unlike waiting for a plane at the airport. I predict the day is near when you use a public restroom and close the door you will sit (or stand) to have a yammering screen that wants to take your moment of privacy and join you for a little marketing one-on-one.

 

It's information.  It's advertising.  It's intrusive.  And It's obnoxious.

 

(hris ]

SEO Rulebook Creates It's Own Rules

SEO Rulebook Website Optimization Software
 
Press Release by: Net Business International 

 

(openPR) - SEORulebook can help your website follow the complex and changing search engine algorithms at a blink of an eye. Best of all -- the software is completely Automatic. - The summary should arouse curiosity in the reader to read the rest of your press release. It is very important to make it interesting and not dull.

 

Being on top of the search engines means big business when it comes to Internet marketing. How to get on the top is a whole new story. Many people fail to understand onsite optimization in the SEO formula. To reach the top you must do more then just build incoming links and create more pages.

 

Keyword density plays an important and vital role to reaching the top. You always hear individuals saying "pick your keywords wisely" and "keywords are very important". Let me take a minute and teach you what they are talking about but first let me get you caught up to date about current keyword technology.

 

Things To Know And Remember

 

1. Search Engines No Longer Use Keyword Meta Tags
2. You No Longer Submit Your Keywords To The Search Engines For Ranking

 

Search engines use Keyword Density to determine your websites keywords. Keyword density is the number of times a specific keyword appears within your site.

 

If you have 100 words on your website and the word "mortgage" appears 4 times then you would have a keyword density of 4% for the keyword mortgage.

 

The most important keywords on your website are the Top 5 words with the highest density on each individual page as well as a collective summery of every website on the domain.

 

Things To Know And Remember

 

1. SEO Rulebook solves your keyword density issues.
2. Keyword density should fall between 3% to 4.5% per keyword.
3. The Top 5 Keywords are very important to your SEO efforts.
4. Your targeted keywords must be bolded or 'tagged' for the most ranking benefit.
5. Each individual page must have an optimized title that matches its keyword density.
6. Each title must meet specific length critical which Rulebook manages.
7. Each title must contain the targeted keyword.
8. Titles can contain no words in ALL CAPITAL LETTERS.
* Rules & Concepts According to SEO Professionals

 

Rulebook Saves Time & Does The Impossible

 

Imagine having to rewrite your website using all of these fundamental rules. Bolding every keyword. Rewriting your content until your targeted keywords have between 3% and 4.5% density each. Calculating page density to determine the best TITLE to use on every single webpage.

 

SEO Rulebook solves all of these problems for you at a click of a button - instantly. Even if you do it by hand you are bound to look over keywords to bold and make human errors while Rulebook is analytically perfect.

 

Other helpful information regarding SEORulebook be found at:
http://www.seorulebook.com

 

For More Information Contact:

 

Net Business International
http://www.seorulebook.com

---

[Editor's comments: In my opinion, most of what this company is saying is either misleading or just plain wrong. If someone can show me a "before and after" example not owned or controled by the company, I would be interested to hear about it, but in general what good information they offer is available many other places for free. (hris ]

Republican Domain Re-direction Looks Stupid, Petty

I just got a message that someone had posted on a forum:

 

This fall's US Senate campaign in the state of Tennessee will likely be between Republican Ed Bryant and Democrat Harold Ford Jr. Both are currently in the US House of Representatives.

I just read that Bryant's campaign registered the domain name www.FordforSenate.com. If you type that in you go to the Bryant campaign web site.

If you're so inclined to complain, here's Bryant's contact info:

Ed Bryant for Senate
5214 Maryland Way Suite 304
Brentwood, TN 37027
Phone: 615-373-2327
Fax: 615-373-9851
Email: info@edbryantforsenate.com

 

Leave it to a politician to make themselves look stupid. Do they think that someone looking for Ford will then be interested in Bryant? Do they think this will sway voters? I think the petty meanness of this action WILL help to sway voters, but not as intended.

(hris

Virtual Blog Center Has One Million Square Feet Of Virtual Office Space

Major Blog Companies Take Up Virtual Office Space at WorldBlogCenter.Com
 
Press Release by: The World Blog Center 

 

(openPR) - Stockton, CL (PRWEB) March 23, 2006 -- Business Week Online (www.businessweek.com), BloggingSystems (www.bloggingsystems.com), RealtyBlogging (www.realtyblogging.com), 21Publish (www.21Publish.Com) and Travellerspoint (www.travellerspoint.com) have occupied virtual blog office space at the World Blog Center (www.worldblogcenter.com) - a snapshot of the world's best blogs captured in a virtual office floor canvas.

 

The World Blog Center (www.worldblogcenter.com) launched officially on 10th March 2006 and aims to bring together the world's greatest blogs within the span of one million square feet of virtual office space represented on its homepage as an office floor canvas.

 

The world's best blogs in the fields of Business, Marketing, Media, Marketing, News, Computers, Software, Health, Travel, Culture, Entertainment and other industries are to occupy space in what is a highly prestigious virtual office location. There is a review process for all applicants in order to maintain quality and the Center aims to represent a broad range of industries and personal interest topics that will appeal to all website visitors.

 

Business Week Online is the web version of the well-known and excellent periodical Business Week magazine. BusinessWeek was first published in 1929 and is owned by McGraw-Hill. The publication provides in-depth coverage of the latest trends in technology, finance and management. It reports on news, ideas and trends affecting industry and the economy for those in business management, with national and international coverage. Each of the blogs in its current network has its own individual office spacelet at the World Blog Center.

 

Blogging Systems (www.bloggingsystems.com) is a blogging platform provider serving real estate brokers, and it recently announced the availability of it's newest version of Community Publisher, its flagship blogging platform. The platform facilitates turn-key community blog networks for the lending and real estate industries.

 

Richard Nacht is the founder and CEO of Blogging Systems. Richard has over twenty years in the real estate, finance and technology development industries. Dr. Rafiq, who operates the Center, stated "We are very happy to accommodate Blogging Systems at the World Blog Center. The company is at the forefront of pushing blogospheric expansion and provides a great service for the real estate sector. We are particularly looking for companies that are contributing to Web 2.0 and which have a unique angle in their approach."

 

RealtyBlogging (www.realtyblogging.com) is an online community powered by the Community Publisher platform and provides tips, advice and guidance to the real estate sector on how to blog effectively.

 

21Publish (www.21publish.com) is an application hosting provider for blogging communities. The company was founded in 2004 and maintains operations in the United States and Europe serving customers like Amnesty International, McGraw-Hill, Mercury Interactive, leading German airline HLX, and thousands of small- & medium-sized communities. 21Publish was founded by Stefan Wiskemann who formerly co-founded both 20six and ricardo.de, the European Internet-Auction company that went public in 1999, before merging with QXL to become QXL ricardo plc.

 

Travellerspoint (www.travellerspoint.com) is an online blogging community website. The idea started in an MSN Messenger discussion in mid-2002 between Samuel and Peter Daams, and the site was launched only three months later. The goal of Travellerspoint is to create an international meeting point for travellers worldwide, whether they are planning their travels, currently travelling or have returned from their travels and want to stay in touch with (or find) those travel friends they met while travelling in the past.

 

Center manager, Dr. Rafiq stated, "We are really pleased with our new tenants. All of them are focused upon promoting social marketing and either use or offer state of the art blogging platforms."

 

The Center is expecting many other big blog names to be taking up occupancy very soon and indicated that there has been a lot of interest in the idea. The Center offers virtual floor space at a rate of $1 per 100 sqare feet, and has already filled a tenth of its capacity.

 

Tenants will benefit from the prestige associated with the virtual office space on a premium domain name, and for many up and coming blogs it will be a valuable source of traffic. Other benefits that the Center has outlined on its website include the acquisition of peerage by lesser known blogs by being associated with more popular blogs from similar industries, and also becoming a part of Internet history by being one of the 2500 or so blogs that will eventually make it into the Center. Blog office space in the World Blog Center is expected to be full by November 2006.

 

If you want some high profile exposure for your blog, it might be an idea to go to www.worldblogcenter.com and reserve your blog office space now as this is showing the signs of becoming a huge success.

 

For more details contact:

 

The World Blog Center, 70 Brunswick Street, Stockton on Tees, Cleveland, TS18 1DW
Email: enquiries@worldblogcenter.com
Web: http://www.worldblogcenter.com
Tel: +44 (0) 1642 345107

---

[Editor's comments: My god, I just looked at this site and it's just a variation of the pixel ad sites...! What's funny is their claim that "you cannot buy your way in." to make it seem like it's worth their excessive fees for advertising.

 

Like the other pixel ad sites, the small blocks are $100 each. What's also funny is that they make it seem like they already have a number of paying advertisers, but I doubt that most are... (hris ]
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Pundits Poo-Poo Google Print, Possibly Prematurely

Whoa, it seems that Google's first attempt to enter the print advertising world was not a hit right from the start.

 

http://www.searchengineguide.com/searchbrief/senews/007136.html

http://www.marketingpilgrim.com/2006/03/not-all-google-touches-turns-to-gold.html

http://www.businessweek.com/technology/content/mar2006/tc20060324_251660.htm

 

My, how quickly we are to condemn a first effort...! I was just reading an article today in 2/7/06 DM News about this and realized the vast potential of what Google is trying to do.

 

They should have purchased ad space in the same style as their on-line ads and put that up for bid right into AdWords. Small, deftly-worded ads that move from the online world to the off-line world complete with the Google brand. Once they make this kind of adjustment and stop trying to fit into the existing format they will have another winner, IMO.

 

It would be SO AWESOME to have our AdWords ads start to appear in newspapers and magazines like they do now on the content networks, and aside from the additional exposure, there's NO CLICK FRAUD! Plus we get to reach all those people that don't mind killing trees to get their daily fix of news.

 

I webmaster for a small Minnesota newspaper, The Watchdog News (http://www.watchdog-news.com) and I am going to suggest to the editor that we adopt the same type of ad format with content-related ads that you see from Google and other providers. Don't tell me I'm the only one that sees the potential here and the slap-your-head, simplicity of the concept...?

 

Hey, I dusted off the crystal ball, and guess what I just saw? HDTV sets in just about every home. No surprise there, but what DID take my breath away was seeing some content on those beautiful screens along one site of the screen and it looked to me to be damn 160x600 skyscraper ads!!! I couldn't make out if it was Gooooogle or Yahooooo! but I would lay some money on which one it will turn out to be... :-)

 

(hris

Click Fraud Spawns Free Protection and Prevention Clinic

MarketingExperiments.com Web Clinic to Address Click Fraud Protection and Prevention

March 29th clinic will discuss how online marketers can combat click fraud when running pay-per-click campaigns

[ClickPress, Wed Mar 22 2006] How can a company combat click fraud when running pay-per-click (PPC) marketing campaigns? How can it minimize the chance of being targeted and find out if it has already been paying for fraudulent clicks?

These questions and more will be answered at the next MarketingExperiments.com (MEC) Web Clinic, to be held Wednesday, March 29, 2006 at 4:00 p.m. EST. The 60-minute teleconference is offered to interested parties free of charge, with prior registration requested.

“The genesis of this Web Clinic came when we at MEC thought we might have been victims of click fraud ourselves,” said Nick Usborne, senior editor at MEC. “We set out to answer some serious questions about click fraud and found answers that we think every online marketer should know about in order to protect themselves and their business. PPC campaigns can be an integral part of a marketing plan, but as awareness of click fraud grows, it is becoming necessary to learn how to protect both the integrity and the return on investment of online campaigns.”

During the Web Clinic, MEC analysts will share the findings of their research as presented in a 10-point plan. This plan offers information on minimizing a company’s likelihood of becoming a victim of click fraud and also provides instructions on identifying click fraud attacks as and when they occur.

Those interested in attending the free clinic can sign up at www.marketingexperiments.com/webconf or by e-mailing editor@marketingexperiments.com.

MarketingExperiments.com, an online research laboratory, has been named one of 2005’s best online marketing sites by KnowThis.com and is dedicated to discovering “what really works” in Internet marketing. MarketingExperiments.com tests every conceivable methodology to determine which online strategies and tactics are the most successful to improve conversion, drive traffic and sell product. Results of its experiments are published online in the Marketing Experiments Journal.

About MarketingExperiments.com
MarketingExperiments.Com is an online marketing research laboratory dedicated to discovering “what really works” in Internet marketing. MEC engages in primary and secondary research and publishes results in the Marketing Experiments Journal. To conduct relevant, practical experiments, MEC partners with clients such as the New York Times, Reuters News Service LLC, and USA Health Care. MarketingExperiments.com is a member of the MEC Labs Group and a division of Digital Trust, Inc. For more information, please visit www.MarketingExperiments.com.

MarketingExperiments.com Media Contacts:
David Politis, Politis Communications, 801-523-3730(work)/801-556-8184(cell), dpolitis@politis.com or
Curtis Gasser, Politis Communications, 801-523-3730, cgasser@politis.com


# # #

Company: MarketingExperiments.com Contact Name: cgasser Contact Email: cgasser@politis.com Contact Phone: 801-523-3730

Effective Marketing and Advertising Via Magazines

Magazines - A Practical Marketing and Advertising Vehicle
 
Press Release by: PrintPelican.com 

 

(openPR) - Riviera Beach, Florida, March 15, 2006, Magazine printing is widely used in the publishing industry. Many entrepreneurs and individuals depend on magazines as one of the most practical and proven vehicles to market and advertise their products and services.

 

Magazines play a vital role in many marketing plans. Magazines fall into two broad categories: consumer magazines and business magazines. Whether your company needs to appeal to a broad spectrum of readers or a particular profession or industry, magazines are a powerful tool used to generate more business. Magazine printing, however, is easily done if you have the knowledge and the right equipment.

 

If you are planning to include magazines in your business marketing strategy, printing your own magazines is achievable when you have the knowledge and the right equipment. The use of a professional printer is proven to be valuable and is highly recommended especially for color printing on a coated paper. Magazine printing requires many steps and having a professional printer can make your job a lot easier.

There are several reasons that deter entrepreneurs in accomplishing this marketing task. Factors such as creativeness and organization act as integral components in creating a commercial and cost-effective product. Every page needs to be built differently, clearly and efficiently highlighting various products and services. Every element should be in harmony — from the product design to services and company information. This may be a tedious process but, again, you can experiment with your professional printer.

 

Some assume that magazine printing is very complicated when compared to other printing services like brochure printing. If you are familiar with the printing process, it is generally not. Being organized with the process and having the right tools can make the task much easier.

Most magazines are printed using the four-color printing process. If you are aiming to have a crisp design that stands out, the four-color process is the answer to your printing needs. The magazine market is very competitive and consumers are after designs that grab their attention. Having that catchy and appealing magazine created using your professional printer, without a doubt, will attract your target market’s interest.

 

Printpelican.com is offering online, cost effective magazine printing to individuals and companies all over North America. It specializes in short to medium run magazines from its 3 plants. It also offers custom design services and direct mail service which are a few of the reasons it prints so many start up magazines. Printpelican.com prints magazines form both the Mac and PC platform and supports all the common graphic arts software programs. Printpelican.com has thousands of satisfied customers saving its customers both time and money.

 

We recently heard from one their satisfied clients, Kelly Coker who launched Property magazine in 2005. “Printpelican.com have been awesome, said Ms Coker, we launched our magazine in March of 2005. They have designed and printed every issue.

 

For information on services contact 1770 West 10th St., Riviera Beach, FL 33404. 1-800-474-0461, or visit http://www.printpelican.com

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Timeshare Industry Gets Web-Based Sales Presentation

New Online / Web-Based Sales Presentation for the Timeshare Industry

Press Release by: FlexPresentation 

(openPR) - Jointly, Nouiss-Air and IT-Consultings.com Inc. announced today the launch of FlexPresentation Sales Solution, a new Web-Based Interactive Sales Presentation platform.

FlexPresentation allow consumers to view an Online Timeshare Sales Presentation from the comfort of their home or office, in place of attending an onsite traditional Timeshare Sales Presentation.

FlexPresentation established the first Online Vacation Ownership Sales Presentation in 2004 with a resort in North America and the Mediterranean. Prospects could go and view a web-based Online Timeshare Sales Presentation without the fear of being pressured during their decision making and/or buying process. FlexPresentation lets consumers participate in a full interactive Online Timeshare Sales Presentation very similar to a traditional one (in-person Sales Presentation). They can do anything, from choosing a vacation plan, to signing an agreement of ownership online and pay for it without ever meeting face-to-face with a Timeshare Sales Person.

While the traditional in-person Timeshare Sales Presentation is still popular, the focus of the FlexPresentation will be to appeal to those consumers who research Timeshare opportunities online, potential clients who may not be comfortable meeting with Sales Professionals in person at a resort or Sales Center; and to recapture the audience that may have been lost as a result of internet research done before or after the presentation with a Sales Professional at the resort or sales center."

FlexPresentation is intended to turn Information into Sales. Thanks to the internet and changing consumer trends, traditional Timeshare Sales Centers are simply becoming "Timeshare Information Centers" with potential sales being lost.

According to Mr. Compton VanSluytman Director of Operation of FlexPresentation - Division, the Internet is the number one source to assist in the buyer's decision making process and FlexPresentation Sales Solution is a means of expanding the industry to accommodate this trend.

Since industry professionals cannot change consumers' behavior, the industry must adapt to accommodate consumer trends. Nowadays, the in-person (traditional) Timeshare Sales Presentation is really conducted at the end of the sales process, not the beginning. By the time prospects visit the Sales Center or the resort, they have, in general, already researched the company, its reputation, the resale market, consumer reviews, the vacation products and more, online

Quoting Paul Chiu, partner in Accenture's Transportation & Travel Services practice "Consumers today go online to arrange travel the same way they do to bank, shop and chat with friends. The smartest companies in the travel industry will make meeting their customers' demands for online services a top priority not only to satisfy their guests but to help cut operating costs and improve efficiency."

The challenge facing Timeshare Developers today is to make sure that they continue to rebuild the trust in the industry's credibility that has been growing since the 1980's and sustain it online with the new internet savvy consumer.

Timeshare industry professionals are always looking for ways to improve results, provide a more positive overall image, lower sales and marketing costs, produce higher VPG (volume per guest) and enhance Developer profits. FlexPresentation Sales Solutions are very successful; and by using them, Developers will be able to lower their operating costs substantially, which will result in lower prices and more convenience for the consumer thereby creating a higher profit margin and increased sales.

Flex Presentation is ideal for any business in the Shared Ownership industry such as Resort/Hotel Developers, Sales Centers, Fractional, Timeshare, Aircraft Fractional, Condo Hotels, Vacation Clubs, Vacation Ownership, Golf Fractional, Cruise Shares, Private Residence Clubs, and Points Based Programs, wishing to increase their market share.

FlexPresentation is now available to the Timeshare business community.

Company author: FlexPresentation Team
Email: flex@flexpresentation.com
url: http://FlexPresentation.com
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SEO Works, Is Fairly Easy, And Does Not Have To Be Expensive

When Time Is On Your Side: The Power of SEO

 

by Linda Fisk, Friday, March 17, 2006
ALTHOUGH PAID INCLUSION PROGRAMS AND paid search campaigns provide the most immediate marketing results, SEO strategies generally provide the most cost-efficient and the most consistent traffic. So, when you have only a modest marketing budget to work with, start by optimizing your site through smart SEO strategies. And, to maximize the visibility of your site in all search results--paid and natural--it's smart to implement both paid and natural search strategies.

 

Most marketers are aware that search is the No. 1 navigation method used by online consumers to find information on the Web. To be competitive online, it is increasingly important that marketers ensure that their sites are included in natural search results, as well as paid search results. And, with four primary engines representing 94+ percent of all search activity, it's not only a crucial part of a smart online marketing effort, it's feasible for all online businesses.

 

Organic, or Natural SEO: Because most search engine referrals come through organic, not paid, listings, online marketers cannot afford to neglect natural search engine optimization (SEO). In fact, JupiterResearch estimates that natural search indexes generate 87 percent of commercial referrals from search engines. So, although it requires a bit more work, ultimately, to maximize your site's accessibility as an information choice to consumers, it's important to take the time to employ smart SEO strategies.

 

SEO strategies generally include the enhancement of a site's architecture, copy, and structure to ensure that search engine spiders are more likely to see and select your site's pages for search requests. In 2005, Scripps Networks Interactive embarked on an ambitious project to significantly enhance the visibility of all our Web sites across all major search engines in natural search. Fortunately, with the guidance from our interactive agency, 360i, we quickly implemented a number of operational strategies to help the visibility of our sites' content across all major search engines.

 

The goals for Scripps Networks Interactive's SEO project in 2005 included:

 

Increase number of pages indexed in the major search databases
Increase the number of first page rankings across the major search engines relative to target keywords/phrases
Increase traffic to sites from the algorithmic (natural) search placements
Lower the cost of audience acquisition for all sites
SEO Strategies: A successful SEO project usually requires changing site infrastructure, content, and linking strategies. Some of the strategies we implemented to optimize the visibility of our websites across all major search engines included:

 

Keyword research: we learned what keywords are most often used to access our sites and what content people most often search for within the framework of our sites.

 

Tag Authoring: we created a process the ensure that the most appropriate keywords and phrases were included in all meta tags, alt tags and title tags.

 

Content Enhancement: content is one of the most important aspects of search engine optimization, and considerations included:

 

Keywords used in headings
Paragraphs or sentences used to describe various sections or services
Ensuring high-value keywords are used frequently
Placing keywords within hyperlinks
Creating themed pages or sections dedicated to particular topics
Integrating more targeted keywords in the title tags, meta tags and alt tag

Of course, with the help of 360i, we utilized specific techniques unique to our content management system and the content of our sites that certainly helped maximize our results. In fact, the list of specific strategies and tactics employed to ensure that our SEO execution was successful is about a 20-page dissertation. We started seeing small results immediately and, after a year of focused efforts, we are now reaping larger rewards

 

SEO Results: In 2005, our monthly average search traffic from the top five search engines on all sites increased by 27 percent from our benchmark measure. And, combined across all properties, search engine rankings improved 43 percent for the targeted keywords. And, perhaps most importantly, first-page rankings increased 48 percent. Of all the brands, DIYNetwork.com and FineLiving.com had the greatest gains in rankings, with increases of 70 percent and 63 percent respectively, although rankings increased or maintained position for 91 percent of all words across each of Scripps Networks brands online.

 

One of the most important and effective SEO strategies we implemented in 2005 was the creation of "content pages" for all sites. In September, following the indexing of content pages, rankings improved significantly across all properties.

 

So, although SEO strategies generally require changing site infrastructure, content, and linking strategies--which means quite a bit of work, and the full impact of results is not immediate--it's worth it. For the most cost-efficient and the most consistent traffic, you can't beat a smart program of SEO enhancements.

 

Linda Fisk is vice president, online marketing and analytics, at Scripps Networks Interactive.

 

Search Insider for Friday, March 17, 2006: http://publications.mediapost.com/index.cfm?fuseaction=Articles.showArticle&art_aid=41132

 

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Digital kanban Aligns Inventory Levels With Actual Consumption

Curator Companion Supplier Interface Tool for Signum Digital Kanban

 

Supplier Interface Tool for Curator Companion by Signum Digital Kanban

 

[ClickPress, Wed Mar 15 2006] Signum is Datacraft Solutions, Inc. (www.datacraftsolutions.com) flagship digital kanban automation solution, which streamlines replenishment and enables collaborative communication throughout the supply chain. Curator is Signum's companion supplier interface tool, provided free of charge to client's suppliers. It enables them to view and confirm orders as well as anticipate and prepare for upcoming demand spikes.

 

Curator completes the path to a more truly integrated, streamlined, responsive supply chain by providing increased visibility of process information. Whenever a supplier confirms, denies or ships an order, Signum automatically updates inventory and order status. The needs of a manufacturing operation are always visible, and always up-to-date.

 

Signum integrates inventory barcode scanners with an easy-to-use desktop interface. Manufacturers can automatically issue replenishment signals to suppliers at the point of use. Built-in monitoring, customizable alerts and control features ensure that inventory levels are properly maintained. According to Matthew Marotta, founder of Datacraft Solutions, “The result is a dramatic increase in visibility and control, adding up to a significant reduction in the number of required replenishment transactions.”

 

According to Marotta, “As digital kanban solutions continue to spread throughout the manufacturing industry we are able to draw on the insights and experiences of our clients to enhance the functionality of offerings. We are, in effect, applying the lessons of continuous improvement to our own platform, optimizing Signum and Curator to make Digital Kanban implementation more efficient and effective.”

 

Digital kanban aligns inventory levels with actual consumption; a signal is sent to produce and deliver a new shipment when material is consumed. These signals are tracked through the replenishment cycle and bring extraordinary visibility to suppliers and buyers. Working seamlessly with existing visual board systems, Datacraft Solutions’ Digital Kanban solution allows individual cells or entire supply chains to realize an immediate and dramatic return from an extremely small process automation investment, by vastly reducing the management time and information gathering required to monitor, update and transmit card-based replenishment needs.

 

Datacraft Solutions
www.datacraftsolutions.com
Kelly Pryor
800-819-5326

 

Company: Datacraft Solutions
Contact Name: Kelly Pryor
Contact Email: media@datacraftsolutions.net
Contact Phone: 800-819-5326

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E-Commerce Transactions Captured By Email Marketing Platform

Email Marketing Platform Captures E-Commerce Transactions

Gives Online Retailers Immediate ROI Analysis and Makes it Easy to Leverage Purchase History to Improve Email Marketing Programs

LOS ANGELES, CA - March 16, 2006 (SEND2PRESS NEWSWIRE) -- Dynamics Direct, Inc., a global provider of email marketing software and ASP solutions for the enterprise market announced today that the company's Dynamic Messenger(TM) email marketing platform is now capable of capturing retail purchase data such as items purchased including dollar amounts by customer from existing e-commerce systems at point of sale.

The new feature appends detailed purchase information to individual customer records in the email platform's relational database management system (RDBMS) in real-time. Marketers can easily view, query and report on the purchase data through Dynamic Messenger's interface. Dynamic Messenger combines purchase data with email event history giving marketers unprecedented visibility and knowledge of their customer. Marketers can use this capability to perform list hygiene, create "golden lists" based on purchases, deploy loyalty campaigns, and market related products based on specific items purchased. The email marketing platform also generates metadata such as total purchase revenue, average purchase, minimum purchase, and maximum purchase. This gives marketers real-time ROI analytics by campaign, by item purchased, by time frame, by domain, or by customer.

"Every online retailer could immediately benefit from this," says David Scifres, Vice President of Internet Services at Affinity Group, Inc. "This new feature of Dynamic Messenger provides two important benefits to AGI; First, it immediately tells us exactly how much revenue an email campaign generated. Secondly, it provides our marketing team with visibility to customer purchase history which helps us identify our best customers and communicate to them appropriately."

"This new capability simply makes companies more effective marketers," says Jason McNamara, CEO at Dynamics Direct. "Everyone agrees on the value of leveraging online analytics with email marketing, however, very few companies are practicing it. Unfortunately, marketers are having a hard time getting their hands on usable analytical data. Existing tools are hard to use plus customer data isn't stored in one spot that is accessible. Dynamic Messenger adds purchase information to the customer's email history which makes it practical for marketers to leverage analytics to improve their email marketing programs."

About Affinity Group, Inc.

The Affinity Group, Inc. (AGI), http://www.affinitygroup.com, and its affiliated companies serve the safety, security, comfort and convenience needs of the North American outdoor and recreational vehicle market. With various companies, brands, products and services, AGI targets almost every aspect of this diverse and dynamic niche market. Affiliated companies include the Good Sam Club, Camping World, Coast to Coast Resorts, Golf Card International, TL Enterprises, Ehlert Publishing, RVtoday, rv.net, and Woodall's.

About Dynamics Direct, Inc.

Email marketing software and ASP solution provider, Dynamics Direct, helps companies realize the benefits and ROI of email messaging across the enterprise by providing the most powerful, yet easy to use email marketing solutions available. Princess Cruises, Countrywide Financial Services, Euro RSCG Worldwide, Starz!, and other leading companies rely on Dynamics