Business Mailing List Marketing

Business Mailing List Marketing Covers news and information relating to business marketing, mailing lists, business marketing mailing, marketing mailing lists, direct mail, postal mail, and the bulk mail industry.

Saturday, June 30, 2007

AuctionAds Wins eBay Star Developer Award

MediaWhiz Division AuctionAds Wins eBay Star Developer Award for ''Most Innovative Application-Buyer'' eBay Developers Conference

 June 21, 2007 - NEW YORK--(BUSINESS WIRE)--AuctionAds, a division of MediaWhiz Holdings Inc., today announced it received the eBay Star Developer Award for "Most Innovative Application-Buyer" at the sixth annual eBay Developers Conference. AuctionAds (www.auctionads.com) enables users to monetize their website by displaying live eBay auctions next to their related copy.

"We are honored to accept this prestigious award, which recognizes that AuctionAds is a successful tool for leveraging the lucrative eBay affiliate system, in a way that is easy for publishers to use," stated AuctionAds CTO David Dellanave.

"The eBay Star Developers Awards recognize developers for their innovation and commitment to the eBay platform," said Max Mancini, senior director of disruptive innovation at eBay. "AuctionAds was awarded for its efficiency using innovative caching techniques, allowing it to serve up 30 million impressions a month with only 200,000 API calls, an impressive volume of traffic per API call."

The eBay Developers Conference in Boston brings together more than 500 third-party developers, entrepreneurs and affiliates to meet with technologists and business leaders from eBay, PayPal, ProStores, Shopping.com and Skype.

About AuctionAds

AuctionAds (www,auctionads.com), a division of MediaWhiz Holdings Inc., users to monetize their website by displaying live eBay auctions next to their related copy.

About MediaWhiz

MediaWhiz is a leading online marketing company delivering a fully integrated solution for brand advertisers, direct marketers and publishers by leveraging its suite of marketing services to achieve measurable results. Services include affiliate marketing, lead generation, email marketing, list management, display advertising, text link advertising and search marketing. MediaWhiz delivers more than 3 million monthly leads to over 3,000 advertisers through its database of more than 100 million consumer email addresses and relationships with over 20,000 publishers. Private equity firm Lake Capital first invested in MediaWhiz in August 2005. Through acquisitions and organic growth, MediaWhiz has established its position as a leading provider of integrated marketing. More information on MediaWhiz is available at www,mediawhiz.com.
Contacts

Berns Communications Group
Joshua Greenwald / Megan Prock
212-994-4660

Monday, June 25, 2007

Jupitermedia: Another Sign CAN SPAM Has Failed

Ever hear of Internet.com? Well I just got spammed by the company that is behind it, Jupitermedia Corporation. I got an email from Drew Jenkins whom I first thought was interested in discussing our joining their partner program which includes 130 sites. Well during our phone call, in which Mr. Jenkins admitted the email was unsolicited commercial email (SPAM). It turns out that to join the "Partner" program, you have to pay about $5,000 a month. Sounds like advertising or paid links, but not any kind of "partnership" as I understand the term. The list of partners they have is impressive. I wonder if the partners are aware that the company is using SPAM?

As I mentioned in my follow up message to Mr. Jenkins, if they have to use SPAM to get new "partners", it must mean that their advertising program really doesn't work very well, does it? I am just so shocked that a compay as large as Jupitermedia Corporation would permit employees to use spam in their marketing, but perhaps upper management doesn't know... yet! Here's the email I got:


-----Original Message-----
From: Drew Jenkins [djenkins@jupitermedia.com]
Sent: Monday, June 25, 2007 9:46 AM
To: djenkins@jupitermedia.com
Subject: Jupitermedia Commerce Partner Program
Importance: High


Dear Sirs:

I was on your website today and wanted to contact whoever handles your company's online marketing about the Jupitermedia Commerce Partner Program.  We are a network of 130+ B2B websites for web developers/marketers, IT professionals, etc.  Our network gets over 20 million unique monthly visitors each month. 

Please have someone call me at 203-662-2839.

Jupitermedia

Jupitermedia (NASDAQ: JUPM) is the parent company for the Internet.com, Earthweb, Graphics.com and DevX network of over 130+ Websites (www.internet.com 
).  These wholly owned and operated properties generate in excess of 350 million page views with over 20 million unique users on a monthly basis. The Web properties offer news, resources, tools and information, downloads etc, to a Business-to-Business IT Management, web developer and professional user base. You can find additional site information and site demographics by visiting http://www.internet.com/mediakit/ and you should also find our commerce Partners page helpful- http://www.jupitermedia.com/partners/

Commerce Partner Program


Our Commerce Partner program launched nine years ago, is set up to direct our user base to our partner's Web site and to encourage them to take action. We do that by offering each of our partners an exclusive "space" that is defined on an INTERNET.COMMERCE navigation bar, which can be viewed on the Commerce Partners page
http://www.jupitermedia.com/partners/. The INTERNET.COMMERCE navigation is also found throughout all the Web properties that make up the high page rank JupiterWeb network so it receives very prominent visibility. A typical program is set up to deliver 500,000 banner impressions per month, a minimum of seven million text link impressions per month for the descriptive term best indicating their exclusive offering-business model and also 75,000 skyscraper impressions.  A listing on our partner page with a company profile is also included.  An example of this would be the "domain registration" link we have for our Commerce Partnership with Domain Bank, one of our original partners dating back over nine years. These text links appear in the INTERNET.COMMERCE navigation box appearing on approximately 130+ JupiterWeb properties.

The Commerce Partnerships are  $5000 per month but can be discounted for longer terms that are prepaid. If you are interested in taking it to the next step, please call or let me know via email when you would like to start or if you have any questions. 

Best Regards,
Drew Jenkins
Director, Commerce & Licensing

Jupitermedia Corporation
23 Old Kings Highway South
Darien, CT  06820
203-662-2839 Phone
203-655-9582 Fax

Business Information Search Engine Looks For B2B Advertisers

ZoomInfo Opens Business Information Search Engine to B2B Advertisers

ZoomInfo.com Cited by Nielson/NetRatings as the Fastest Growing Network.

Waltham, Mass. (PRWEB) June 25, 2007 -- According to Nielson/NetRatings, with 275% annual growth, ZoomInfo is the fastest growing network in the country, closely followed by YouTube at 271%. Now, through an agreement with Ask.com to serve syndicated ads across its business information search engine, ZoomInfo enables business-to-business marketers to have direct access to over 4.5 million unique monthly visitors. Marketers will now be able to target a highly coveted business audience, based on searches for product categories, companies, industries and more.

Enquiro, a search engine marketing firm that provides search marketing and usability consulting specifically tailored for B2B marketers, recently conducted an in-depth study of online usage by B2B buyers. Enquiro's research found that 63% of B2B buyers start with a search engine and 85% use a search engine at some point during their buying process. However, according to Enquiro, more than one third of those B2B buyers could not find everything they were looking for via traditional search.

In April, ZoomInfo unveiled its new ZoomInfo.com site to address the specific needs of business information searchers. ZoomInfo.com users are business people looking for comprehensive information on industries, companies, people, products and services. ZoomInfo delivers highly relevant results that are optimized for its business-oriented audience. Whereas traditional search engines treat a search for "enterprise router" as a set of keywords and return a mixed-bag of results, ZoomInfo's semantic search technology understands that "enterprise router" is a unique business concept - in this case a product - and returns a list of companies that compete in the enterprise router business.

With its partnership with Ask.com, ZoomInfo.com is opening a powerful B2B marketing platform to online advertisers. ZoomInfo's business users, coupled with the search engine's highly relevant results, create a high impact opportunity for B2B advertisers. ZoomInfo.com users average about 15.5 million business-oriented searches each month. Through the new relationship with Ask.com, B2B advertisers will be able to place targeted advertising next to these highly focused business searches.

"Until now, B2B search engine marketing has been drowned out by consumer keyword ads on traditional search engines," said Bryan Burdick, COO of ZoomInfo. "Enquiro's research proves that B2B buyers are committed to the process of looking online for vendors, but it's a painful process because traditional search engines don't cater to their needs. ZoomInfo understands this, and has delivered a search engine designed with the business user in mind. And now, we're addressing the distinct needs of B2B marketers who need to deliver their messages to a highly targeted, valuable, audience. In the coming months, we expect to announce more opportunities designed to help these marketers further reach that audience."

About ZoomInfo
ZoomInfo is a business information search engine used to quickly find information about industries, companies, people, products and services. ZoomInfo is used by sales and marketing professionals to identify business opportunities, by recruiters to locate talent, and by anyone conducting in-depth research about products, services and businesses. ZoomInfo's semantic search engine continually crawls the Business Web - the millions of company Websites, news feeds and other online sources - to identify company and people information which is then organized into fresh, comprehensive and objective profiles. ZoomInfo currently has profiles on nearly 36 million people and over 3.8 million companies, and its search engine adds more than 20,000 new profiles every day.

According to Nielson/NetRatings, ZoomInfo is the fastest growing network in the country, with 275% annual growth. More than 4 million people search www.ZoomInfo.com every month. In addition, over 1,700 customers, including Google, Yahoo!, Microsoft, Oracle, PepsiCo and 20% of the Fortune 500, use ZoomInfo's patented search tools. ZoomInfo is privately held and based in Waltham, Massachusetts.

Media Contacts
Kari Hanson, Director of Corporate Communications
ZoomInfo
781-693-7537

Rachel Labas, Senior Account Representative
Lois Paul & Partners
781-782-5000

##|#

Press Contact: Kari Hanson
Company Name: ZoomInfo
Phone: 781-693-7537
Website:
http://www.zoominfo.com

Tuesday, June 19, 2007

Vertical Search Engine For Advertising Launches

Balihoo, Advertising Industry's First Vertical Search Engine, Launches Beta

Balihoo Inc., developer of the advertising industry's first and only vertical search engine for advertising media, announced today that it has launched a broad Beta Program involving a group of companies representing more than $25 billion in U.S. media spending annually.

Boise, ID (PRWEB) June 19, 2007 -- Balihoo, developer of the advertising industry's first and only vertical search engine for advertising media, announced today that it has launched a broad Beta Program involving a group of companies representing more than $25 billion in U.S. media spending annually. Participants in the program include media buying firms, advertising agencies and major national advertisers.

The Balihoo search engine enables advertisers and agencies to search for media properties that are most relevant to their advertising campaigns, gather and analyze information about those properties, and interact with media owners to build and execute media plans. Balihoo works across geographies and on any media type including TV, radio, print, interactive and out-of-home.

Balihoo expects the Beta Program to run approximately four weeks, after which the company will review feedback and make any needed modifications to the platform before its highly-anticipated market launch in fall 2007. The Beta Program is starting with a core group of participants, however additional participants will be invited into the program as they sign-up on the Balihoo website. Interested individuals and companies are encouraged to go to the Balihoo website and sign up to be involved in the Beta Program.

"Input from participants in our recently concluded demo trial stage indicates that Balihoo will provide significant time and cost savings to the media buying and planning community," said Pete Gombert, Balihoo's chief executive officer. He continued, "The feedback from the Beta Program will enable us to fine-tune the application and ensure Balihoo is poised to launch in the fall as a ground-breaking application in the advertising media industry."

About Balihoo
Balihoo, based in Boise, Idaho, has developed the advertising industry's first and only vertical search engine. This web-based platform fundamentally changes the media industry landscape by enabling the quick and efficient discovery of best-suited media and advertising opportunities across any medium. With a database that is the world's largest collection of advertising opportunities, Balihoo greatly simplifies the media landscape, helping advertisers and agencies to sort through the massive number of available media properties. The Balihoo search engine lets media buyers zero in on media opportunities based on variables including demographics, geographies, keyword and specific media types… or any combination thereof. For media owners, Balihoo extends the visibility and accessibility of advertising opportunities to drive interest and sales.

###

Press Contact: Shane Vaughan
Company Name: Balihoo
Phone: (208) 629-7520
Website:
http://www.balihoo.com/

Saturday, June 16, 2007

Ebay AuctionAds Debut Coup?

EBay cancels ads in tiff with Google
Los Angeles Times - CA,USA
EBay is one of Google's biggest advertisers. The search engine funnels millions of Web surfers to the auction site. But the two companies have grown ...

EBay threatens to pull ads off Google
MSNBC - USA
Google's retreat came only after Ebay cut some of its advertising spending on the company's search site, in what appeared to be a blunt attempt to warn ...

By now, ebay has to have taken notice of what the company behind AuctionAds has done and started to realize that at least where the content network is concerned, they could do a lot better. If you have not see the ads from AuctionAds yet, they are a cross between the small text ads that you see from Google, and the multi-tabbed ads (Which are cool) from that loser company Chitika (Don't get me started on them. It's enough to say they dropped me and treated me like shit. Try them at your own risk, but do some searches in Google first before you waste your time with them.).
 
AuctionAds are as easy to use as AdSense, but the two nice things are that 1) they include a small image from each auction, which most AdSensers know greatly improves click-through rates, and 2) you can choose the keywords to target the ads to your site. The keyword targeted takes a little extra work that you don't have with contextual ads like Google's, but from what I have seen it pays off. There's no learning curve and if you are not happy with the ads you see you can make some changes. To see a good example of how this works, visit our site: http://www.EbayAuctionAds.com and you can test out the results.
 
I think you have to have considerable site traffic to realize the best results, or a site that gets traffic related to shopping or products. We had positive results right away, but we still have to keep our day job for now. Most site owners are reporting results as good or better than ours so it's worth testing on at least one site for sure.
 
Since Google has been discouraging the use of images placed closed next to AdSense Ads, I can see more people trying AuctionAds, and perhaps in some cases replacing AdSense if the income is there. What I expect to see is Google responding to this new attention to ebay as a revenue generator by allowing advertisers to add small images to be placed next to their ads, OR providing a library of images that advertisers can select from as relating to their products and services.

Calling Cards to Help Troops Call Home on Father's Day

Exchange Offers Calling Cards to Help Troops Call Home on Father's Day
eMilitary.org - USA
The phone card may be sent to an individual servicemember designated by the sender or distributed to "any servicemember" through the American Red Cross, ...

Homeless veteran sent to NC says his brother died
Palm Beach Post - FL, United States
McKenna said today that he and Martin gave Willis a phone card and listened to him talk to a man he addressed as "Ronnie" on a pay phone. ...

Ten safety tips for solo travelers
USA Today - USA
Keep a phone card and cash on you "Always carry cash so you can hop in a cab or go into a café if you don't feel safe," recommends Rose. ...

Churches challenged to look beyond 'yellow ribbon'
Worldwide Faith News (press release) - New York,NY,USA
Jerome King Del Pino, also thanks congregations for their support of the United Methodist Endorsing Agency's phone card program. ...

AT&T Helps Connect Military Families for Father's Day With Free ...
Earthtimes.org - USA
Each donated phone card will provide 20 minutes of free talk-time from Iraq to the US "Many military families will be missing Dad this Father's Day," said ...

Friday, June 15, 2007

Conference Calls Include SMS Notification and User-Driven Phone Book Updates

Gaboogie Conference Calls Now Include SMS Notification and User-Driven Phone Book Updates

Gaboogie (http://gaboogie.com) announced today that its alternative to traditional conference calling now includes SMS-based notifications to all mobile users, and one-click updates of user phone book entries.

Vancouver, Canada (PRWEB) June 5, 2007 -- Gaboogie (http://gaboogie.com) announced today that its conference calling platform now includes SMS-based notifications to all mobile users and automated updates of phone book entries.

"Up to one third of participants in conference calls are accessing calls via mobile phones," said Gaboogie Co-Founder Daniel Gibbons. "We're ensuring that these users receive instant notification when they're added to a Gaboogie conference call."

"A key selling point of Gaboogie is that our service calls conference call participants automatically, instead of making users remember dial-in numbers and PINs. Our one-click phone book update feature ensures that conference call attendees have complete control over which number Gaboogie calls them at, simply by clicking a link in the email invitation."

Gaboogie users can call participants for the same low rate in over 70 countries, including the US, Canada, all EU countries, Australia, New Zealand, Japan and many other locations in Europe, the Americas and Asia.

Gaboogie: Start On Time
www.gaboogie.com

#=##

Press Contact: Daniel Gibbons
Company Name: Gaboogie
Phone: (604) 629-7992
Website:
http://gaboogie.com

Tuesday, June 12, 2007

Indian CIOs Must Consider Offshore Outsourcing

GARTNER: Gartner Says Indian CIOs Must Consider Offshore Outsourcing

Gartner Says Indian CIOs Must Consider Offshore Outsourcing

Indian organizations feeling pressure of IT skills shortage and inadequate services standards from local service providers

Mumbai, India, June 11, 2007 - Indian organisations facing the daunting challenge of an IT skills shortage and "second-class" treatment from local service providers must consider offshore outsourcing to obtain high-end IT services, said Gartner Inc.

"India is witnessing a severe shortage of skilled IT resources at all levels of the IT personnel chain," said Linda Cohen, vice president and distinguished analyst for Gartner's IT sourcing group. Demand for skilled IT personnel by initiatives like the Indian government's recent national e-governance program (NEGP) and resource hungry Indian offshore service providers are outstripping local supply. Rapid economic growth in India is exacerbating the problem. Local chief information officers (CIOs) are finding it difficult to manage the shortage of skilled local IT resources as internal business units become even more demanding in the area of IT requirements and schedules.

"Local service providers lack adequate focus on the Indian domestic market, widening the demand-supply gap by not allocating enough quality resources for Indian customers," added Ms. Cohen. "Service providers typically allocate the best resources to their global flagship customers that pay in dollars and yield better margins. This is particularly true with Indian service providers".

India is undergoing massive economic growth. Gross domestic product (GDP) grew 9.2 percent in fiscal year 2006 (April 2006 through March 2007), which was second only to China among the major economies of the world. A recent Gartner survey conducted among more than 1,400 CIOs worldwide showed that IT budgets in India had the highest growth of 16.19 percent, compared with an average of 3.16 percent in the rest of the world.

These challenges and market conditions require Indian CIOs to look beyond the limits of their own geographical boundaries, much like their Western counterparts. Gartner predicts Indian companies will increasing go offshore in their sourcing strategies, which will result in outsourcing deals offered by some Indian companies that include higher end parts of service (for example, design and architecture, and business consulting) delivered from other parts of the world.

"This global sourcing model will become business-as-usual for Indian organizations," said Arup Roy, senior research analyst for Gartner's IT services market group. "Indian companies will increasingly source IT skills from nearby Singapore and Hong Kong. The market has already seen the first signs of this trend. For example, the Indian embassy outsourced its visa collection and delivery services to a U.S. company. Many Indian IT firms with operations spread across the U.S. and Europe are now outsourcing a part of their administrative work locally".

Gartner recommends Indian CIOs to:

* Develop innovative programs for retaining the talent they already have. Alternative sources of talent, such as recruiting from small and mid-tier cities, should be considered. Companies must invest heavily in training, even while knowing they will lose some of their training investment to competitors.

* Evaluate offshore outsourcing or staff augmentation from other parts of the world in their sourcing strategy. This will create a sense of competition among the local vendors, potentially increasing their focus on local opportunities.

* Consider Tier 2 and Tier 3-level Indian service providers for their key capabilities in various aspects of IT delivery. The right provider can provide domestic resources and perhaps a higher level of attention to issues and demands

Press contact:

If you would like to speak to a Gartner spokesperson or to receive further information, please contact Laurence Goasduff at Gartner Public Relations, on +44 1784 267 195 or email her at laurence.goasduff@gartner.com.

About Gartner

Gartner, Inc. (NYSE: IT) is the world's leading information technology research and advisory company. We deliver the technology-related insight necessary for our clients to make the right decisions, every day. From CIOs and senior IT leaders in corporations and government agencies, to business leaders in high-tech and telecom enterprises and professional services firms, to technology investors, we are the indispensable partner to 60,000 clients in 10,000 distinct organisations. Through the resources of Gartner Research, Gartner Consulting and Gartner Events, we work with every client to research, analyse and interpret the business of IT within the context of their individual role. Founded in 1979, Gartner is headquartered in Stamford, Connecticut, U.S.A., and has 3,800 associates, including 1,200 research analysts and consultants in 75 countries. For more information, visit www.gartner.com.

Gartner-palvelut Suomessa

Market-Visio on riippumaton ICT-liiketoiminnan ja -johtamisen neuvonantaja. Market-Visio yhdistää Gartnerin globaalit resurssit syvälliseen paikalliseen liiketoimintaosaamiseen. Market-Visio osallistuu asiakkaidensa toiminnan kehittämiseen tarpeiden määrittelystä tiedon hankintaan ja analysointiin, toimenpidesuosituksiin ja käytännön tukeen saakka. Market-Vision asiakkaita ovat mm. liiketoimintaansa laajentavat teknologiayritykset sekä teknologiavalinnoista vastaavat päätöksentekijät. Vuonna 1987 perustettu suomalainen Market-Visio Oy tarjoaa Gartnerin palveluita yksinoikeudella Suomessa, Baltian maissa ja Venäjällä. Yrityksen toimipisteet sijaitsevat Espoossa ja Moskovassa.

CONTACT:

Satu Järvinen
Market-Visio Oy
+358 9 2515 5105
satu.jarvinen@marketvisio.fi


NewMarket China, Inc. Announces Digital Multimedia Outsourcing Contract With RNM Design of California

Company to Provide Digital Architectural-Rendering Visualization Services

DALLAS, TX--(Marketwire - June 11, 2007) - NewMarket China, Inc. (OTCBB: NMCH), the China regional subsidiary of NewMarket Technology, Inc. (OTCBB: NMKT), announced today a contract with RNM Design of Newport Beach, California. NewMarket China is a growing technology company focused on the rapidly growing Chinese domestic market and is a provider of offshore software development and maintenance services to global customers. NewMarket China was independently publicly listed by its parent company, NewMarket Technology, in October of 2006. NewMarket China went on to close 2006 with over $29 million in revenue, and has forecasted $40 million in revenue for 2007.

RNM Design (www.rnmdesign.com) has engaged NewMarket China to provide offshore outsourcing services to develop a digital multimedia architectural rendering visualization video-based on RNM Design's architectural plans for a new large mixed-use commercial and residential development in Almaty, Kazakhstan. RNM Design has provided Architectural Design, Regional, Urban and Community Planning services for nearly 50 years and is currently involved in numerous international projects in Kazakhstan, Pakistan and Istanbul, Turkey.

NewMarket China is providing the service with the company's recently announced partner Crystal Information Technology Co., Ltd. (www.crystalcg.com) of Shanghai. The companies have entered into a contract to cooperatively provide Multimedia Outsourcing Services to customers in North America, Latin America and beyond. Crystal is a high-tech multimedia company with an impressive portfolio that includes architectural renderings, fully animated construction demonstrations, and urban planning videos. Crystal's more notable projects include full motion architectural renderings for all of the 2008 Beijing Olympic venues as well as the 2010 World Expo venues in Shanghai.

Crystal recently participated in the May 2007 U.S. Multimedia Road Show hosted by NewMarket China and the Shanghai Multimedia Industry Association (SMIA). NewMarket China is working with the Shanghai Multimedia Industry Association to help member companies expand into U.S. markets. The SMIA works to standardize its industry in an effort to build a better business environment for multimedia services in Shanghai. The SMIA is a member of the International Federation of Multimedia Associations (FIAM) and is the authority on the multimedia industry in Shanghai, with more than 148 member companies. The SMIA has extended its influence beyond Shanghai by networking with many other government organizations, media outlets and corporations throughout China. Beyond China, the SMIA has membership in associations and organizations in more than ten countries.

To be added to NewMarket China's corporate e-mail list for shareholders and interested investors, please send an e-mail to ir@newmarketchina.com.

About NewMarket Technology Inc. (www.newmarkettechnology.com)

NewMarket assists clients maintain the delicate balance between maintaining legacy systems and gaining a competitive edge from the latest technology innovations. NewMarket provides certified integration and maintenance services to support the prevailing industry standard solutions to include Microsoft, Cisco Systems, SAP, Siebel, Oracle and Sun Microsystems. Concurrently, NewMarket continuously seeks to acquire undiscovered emerging technology assets to incorporate into an overall product portfolio carefully packaged to complement the prevailing industry standard solutions. NewMarket delivers its portfolio of products and services through its global network of Solution Integration subsidiaries in North America, Latin America, China and Singapore. NewMarket maximizes shareholder return on investment by independent listing of consolidated regional and emerging technology subsidiaries in order to issue subsidiary stock in shareholder dividends. NewMarket ranked Number Five on Deloitte's 2006 Technology Fast 500, a ranking of the 500 fastest growing technology, media, telecommunications and life sciences companies in North America. Rankings are based on percentage revenue growth over five years, from 2001-2005. The Company grew from less than $1 million in revenue in 2001 to over $50 million in profitable revenue in 2005.

About NewMarket China, Inc. (www.newmarketchina.com)

NewMarket China, Inc. is a leader in the rapidly developing Chinese software engineering market providing high quality outsourcing services to global customers. In addition, the firm is a systems integrator and value added reseller of major global hardware brands in the Chinese domestic market. NewMarket China has established and continues to grow a highly capable network of Chinese IT Service partners providing domain expertise in telecommunications, multimedia, ERP and finance. Headquartered in Shanghai, NewMarket China bridges the gap between Western and Eastern business cultures to realize the advantages of the high quality, low cost technology products and services available in China. In doing so, the firm assists its clients in overcoming the challenge of taking a business global. NewMarket China comprehends the differences in business processes, communications and cultures between the United States and China, and provides its clients with an established partner who provides a winning environment for global relationships and transactions. While most firms see China as merely a cost saving alternative, NewMarket China recognizes that China represents a huge growth opportunity for its customers and supports them in localizing their products and services, and in identifying complementary revenue streams within the Chinese Market.

"SAFE HARBOR STATEMENT" UNDER THE PRIVATE SECURITIES LITIGATION REFORM ACT OF 1995

This press release contains forward-looking statements that involve risks and uncertainties. The statements in this release are forward-looking statements that are made pursuant to safe harbor provision of the Private Securities Litigation Reform Act of 1995. Actual results, events and performance could vary materially from those contemplated by these forward-looking statements. These statements involve known and unknown risks and uncertainties, which may cause NewMarket China's actual results in future periods to differ materially from results expressed or implied by forward-looking statements. These risks and uncertainties include, among other things, product demand and market competition. You should independently investigate and fully understand all risks before making investment decisions.

Contact:
Investor Relations
NewMarket China, Inc.
404 261 1196
ir@newmarketchina.com
www.newmarketchina.com


Biomed Outsourcing Report: Competitive Outsourcing Opportunities - China vs. India

June 11, 2007 - DUBLIN, Ireland--(BUSINESS WIRE)--Research and Markets (
http://www.researchandmarkets.com/reports/c59299) has announced the addition of Biomed Outsourcing Report: Competitive Outsourcing Opportunities-China vs. India to their offering.

This issue comparative analyzes the life sciences industry and outsourcing opportunities in China and India.

The Life Sciences Industry in China article discusses specific developments in China from changes in the R&D paradigm in China to changes in the healthcare system enabling the development of the biopharmaceutical industry. Specific sectors discussed include: biologics, pharmaceuticals, bioservices, and chemicals.

The Outlook on India article discusses the market size, growth anticipated, therapeutic area targets, the top ten companies in India, and the current outlook in India.

A Supportive Environment for Outsourcing to China provides an overview of the impact of strong government support, an emerging middle class, low R&D costs, the availability of talented, low-cost human capital and other special resources on the biotechnology, pharmaceutical and outsourcing sectors.

Outsourcing to India analyzes the impact of India's cost advantage, research infrastructure, the clinical market and growth on outsourcing opportunities for both.

Western companies and Indian service providers.

Challenges to Overcome extends the discussion to intellectual property protection, the need for a strong capital market, better regulatory compliance, and the management of language barriers in China.

Policy Changes Required to Enable Outsourcing in India discusses how rigid administrative price controls, higher import tariffs and tax, and India's patent law are considered to be the main barriers for the Indian pharmaceutical industry.

Business Models Operating in China and India compares various business models including partnerships, mergers and acquisitions, joint ventures, and relocation with outsourcing relationships.

Various company case studies have also been chosen to demonstrate the opportunities available in China and India and how multinational companies, emerging companies, and contract research organizations are taking advantage of these opportunities.

Cases include:

MNCs: AstraZeneca China and India, Eli Lilly China and India, Pfizer China and India, Quintiles Asia, Quintiles India.

CROs: Bridge Pharmaceuticals Inc., Shanghai Genomics Inc., Starvax Inc., Wuxi Pharma Tech Co. Ltd., Biocon India Group, Syngene, Clinigene, Matrix Laboratories, Siro Clinphama.

Companies Mentioned:

- AstraZeneca China and India
- Biocon India Group
- Bridge Pharmaceuticals Inc
- Clinigene
- Eli Lilly China and India
- Matrix Laboratories
- Pfizer China and India
- Quintiles Asia
- Quintiles India
- Shanghai Genomics Inc.
- Siro Clinphama
- Starvax Inc.
- Syngene
- Wuxi Pharma Tech Co. Ltd.

 

Business Marketing Coaching Ebook Sparks Awareness

Re-Release of Popular Ebook Sparks Renewed Interest and Awareness in Business/Marketing Coaching

The re-release of Wendy Hearn's free eBook, "Marketing Your Business Effectively," accents the emerging field of market and business coaching.

Milton Keynes, UK (PRWEB) June 12, 2007 -- With the re-release of Wendy Hearn's popular ebook, "Marketing Your Business Effectively," the field of marketing coaching earns a well-deserved shot in the arm. Marketing Coaches are one aspect of business too often overlooked and a valuable resource for many business leaders when it comes to promoting their own products or services.

Based in the United Kingdom, Wendy Hearn has been a leader in the coaching industry, helping business professionals -- both online and off -- since 1997 improve their earnings and optimize their resources. She also works to inspire their employees through dynamic, creative and innovative marketing plans, tailor-made to meet each client's particular needs.

With the re-release of her free ebook, Ms. Hearn spreads the message far and wide, not only helping those looking for coaching, but making herself available to help business owners with their marketing, as well. Having already distributed over 3000 copies, this has already proven to be a popular ebook.

"Marketing Your Business Effectively" is a 52-page ebook that outlines all of the basic aspects of developing an effective, strategic marketing campaign for any business. It works as a blueprint to help both clients and business owners define their objectives and help to reach them. Comprised of 39 chapters, the ebook covers such topics as "Your Business Vision," "Attract Perfect Clients," and "Marketing Materials," as it details each practical step to developing a successful marketing campaign.

For instance, in Chapter 22. "Be Unique And Stand Out," she states, "Many business people think their service is of use to anyone. When asked to identify their market, they ll answer "Everyone" . While this may be true to some degree, this thinking will prevent you from marketing effectively. Although everyone potentially could benefit from your service, there are people who are more likely to buy what you offer. Effective marketing requires that you reach out to and attract these people, and these people only.
One of the biggest mistakes in marketing is trying to be everything to everyone..."

Ms. Hearn offers this ebook free to the public in an effort to raise awareness of the valuable resource that marketing coaches afford and to help those business owners who are struggling with their marketing. As a specialist in her field, Wendy often coaches business leaders both locally and, via her website, throughout the world, helping them to improve their business exponentially.

To obtain a free copy of Ms. Hearn's marketing book, please go to http://www.yourfreemarketingbook.com/.

To learn more about Wendy's work and business coaching, you may visit her at
http://www.business-personal-coaching.com/

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Press Contact: Wendy Hearn
Company Name: Wendy Hearn Coaching
Phone: 01908 357899
Website:
http://www.yourfreemarketingbook.com

Thursday, June 07, 2007

County Expands Email Encryption Service

St. Louis County Expands Email Encryption Service from Zix Corporation

ZixConnectT Allows Minnesota County to Send and Receive Secure Emails with Key Business Partners

June 07, 2007 - DALLAS--(BUSINESS WIRE)--Zix Corporation (ZixCorp®), (Nasdaq:ZIXI), the leader in hosted services for email encryption and e-prescribing, today announced that St. Louis County has selected the Company's latest encryption offering, ZixConnectT, a managed Transport Layer Security protocol (TLS) service designed for secure business communications.

St. Louis County uses ZixCorp's Email Encryption Service and added on the additional ZixConnect service to communicate directly with the State of Minnesota. ZixCorp has many local, state and national government agencies that safeguard email communications with its policy-based service. The Company's government customers include county governments such as St. Louis County, various state health regulators, 13 state banking regulators and several federal banking regulatory agencies.

"ZixCorp's success and expertise in the government sector make it an easy encryption choice for government organizations such as St. Louis County. We found that many organizations have a need to secure their email communication, but they didn't want to manage TLS connections or host an appliance onsite. ZixCorp designed a service that offers a single TLS connection linked to our SysTrust certified data center that can be used to communicate with multiple business partners," said Rick Spurr, chief executive officer for ZixCorp. "For ZixConnect, we handle all of the setup and maintenance of establishing the TLS connection and then our customers can send secure emails. It's that simple."

As the leading email encryption provider with over 8 million protected email recipients, ZixCorp's vast directory allows seamless encrypted email delivery to healthcare organizations, insurers, financial institutions and regulators, including the federal banking regulatory agencies. ZixCorp supports five encrypted email delivery mechanisms, including S/MIME, TLS, OpenPGP, secure portal and "push" delivery.

About Zix Corporation

ZixCorp is the leading provider of easy-to-use-and-deploy email encryption and e-prescribing services that Connect entities with their customers and partners to Protect and Deliver sensitive information in the healthcare, finance, insurance and government industries. ZixCorp's hosted Email Encryption Service provides an easy and cost-effective way to ensure customer privacy and regulatory compliance for corporate email. Its PocketScript® e-prescribing service saves lives and saves money by automating the prescription process between payors, doctors and pharmacies. For more information, visit www.zixcorp.com.
Contacts

ZixCorp
Public Relations:
Farrah Corley, 214-370-2175
publicrelations@zixcorp.com
or
Investor Relations:
Peter Wilensky, 214-515-7357
invest@zixcorp.com

Wednesday, June 06, 2007

Learn Search Engine Optimization (SEO)

Web Site Owners Learn SEO (Search Engine Optimization) to Improve Search Engine Rankings

Web site owners are taking advantage of specialized training in search engine optimization to improve their overall search engine rankings.

Lexington, SC (PRWEB) June 6, 2007 -- Tracy Fredrychowski, SEO Professional and Instructor at the Search Engine Academy of South Carolina (SEAofSC) announced today that Web site owners are taking charge of their Web site's success by learning SEO.

Tracy Fredrychowski of SEAofSC stated, "Web site owners are finally realizing that they need to completely understand how the search engines work and exactly what they are looking for if they want their Web site to be competitive on the Internet."

Most business owners know that there are many Certified Search Engine Optimizers that they can hire to perform SEO services for them, but most of the time funding is not always readily available and the time to act is now if they want to start seeing results. Taking full control of their Web site rankings and not having to rely on someone else to do it for them is a real eye opener into how simple search engine placement can be to achieve.

To learn SEO one does not have to be overly technical they just need to have basic Web page creation skills and the desire to learn how to apply the latest search engine marketing principles and strategies to increase their Web sites visibility.

Being able to learn what is needed to gain better rankings on Google, MSN and Yahoo! is very exciting to any business owner who relies on the Internet to increase revenue.

Business owners that take a 2-Day Beginner, 3-Day Advanced or 5-Day Mastery Search Engine Optimization Workshop have been learning:

•    Keyword Research
•    How to Utilize User-Generated Content for Attracting New Traffic
•    Social Media Marketing Strategies
•    Which Search Engines and which Directories are Most Important
•    Advantages of Paid Inclusion
•    How to Stay out of Trouble with the Search Engines
•    How to Build Link Popularity
•    Working with Blogs
•    Converting Visitors to Buyers
•    Affiliate Marketing
•    In-depth Review of Google, Yahoo and MSN
•    Latent Semantic Indexing
•    Link Reputation
•    Truth and Myths About Search Engine Robots
•    Why Cascading Style Sheets are so Important
•    Article Marketing
•    Work Around Strategies - Frames, Flash, Databases Sites, Image Maps, JavaScript
•    Pay Per Click Advertising
•    Web Site Statistic and Log Analysis

Fredrychowski stated, "One of the greatest aspects of SEO Workshops is that most allow Web site owners to bring a copy of their business Web site to work on during class. In doing so, they can apply the SEO techniques right away and start tracking results immediately."

Learning to recognize a Web sites strengths and weaknesses is half the battle when trying to achieve better search engine rankings. Those business owners that take the time to
learn SEO are those that are becoming the most successful on the Internet.

You can find an authorized training workshop for Search Engine Optimization at the Search Engine Academy of SC. They offer SEO training to business owners, Webmasters and Professional SEO's who want to take their Web site to the next level.

For additional information on workshop dates and locations please contact Tracy Fredrychowski or visit www.searchengineacademysc.com.

Tracy Fredrychowski, CEO of Small Business Web Solutions, Inc.
Professional SEO Instructor, Search Engine Academy of South Carolina
Phone: 803-356-2995
http://www.searchengineacademysc.com

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Press Contact: Tracy Fredrychowski
Company Name: Search Engine Academy of SC
Phone: 803-356-2995
Website:
http://www.searchengineacademysc.com